When was the last time you heard a fresh innovative style of hip hop that really captivated you? Not something you could nod to but a song you really wanted to hear again…and again? If you’re still thinking, it’s definitely time to hear "TRUE SUN ALI". Born February 9th in Brooklyn to the late Joseph “Baby Joe” McConnell and Cynthia McDowell, TRUE SUN ALI attended the prestigious Concord Baptist Elementary school and Norman Thomas High School. He would create beats in his classroom where kids would gather around to listen to his rhymes. Soon after that, he developed his style of rap, battling on the streets of New York City and performing shows for his school as well as many other venues. His double edged style allows him to rock the casual listener’s head while simultaneously stimulating the avid listener’s thought.
In the early nineties, as a teenager, "TRUE SUN ALI" was signed to a single deal. His debut CD “Introducing True Sun Ali" received an 8 out of 10 rating on its review by a head A&R at TAXI, a renowned independent A&R company. He has also been called the “Next Brooklyn superstar” by Perry P, Hip Hop legend and radio personality at Radio 1’s 107.9 WRNB in Philadelphia. James Elam, entertainment lawyer for Musiq, Roots and Jill Scott, applauded his efforts while Docta Shock, entertainment veteran of Urban Beat Movement, says TRUE SUN ALI is just “flat out nice.” True continues to pursue his goals of being an entertainment icon by performing in, up and down the east coast while keeping his lyrical edge with numerous mixtape CD appearances. He is currently featured on mixtapes in Australia, England, Germany, Switzerland, and of course the U.S. True’s also working hard on performances, cameos with other artists and recently collaborating with Scarlight Productions, his cousin’s production company, for some of his upcoming projects. Armed with confidence and ambition, TRUE SUN ALI is well on his way to becoming hip hop’s next force to be reckoned with. 2010 he hit the world with "Brookyln in the Building" ft.Mike Beck (R.I.P), and then hit the world with "T.I.N.A" (Loyalty) which i getting heavy rotation. You can also find his video "Brookyln In The Building" featured on Forbez Dvd. The new EP titled "A Second Beginning" is out now available via internet. Now being a 2010 Underground Music Award nominee "Artist to Watch", True Sun Ali looks to bring a breath of fresh air to the music industry and the world.
