West coast based ad agency is working with White Knight Music Group (BMI) and Pulse Records USA to find independent music for a Casino Resort and Spa campaign.
This campaign is targeted towards hip, well-to-do, '30 somethings' and V.I.P. weekend getaway types. The client represents a high-end resort with a new image. Music should fit scenes of well-dressed V.I.P.'s who seek an all inclusive resort getaway of high-rolling fun, luxurious spas, fine dining and nighttime clubbing with an elegant flair.